PinnedPublished inBackchannelHow the Tech Press Forces a Narrative on Companies it CoversPinning Startups to “Silicon Valley Time.”Jul 7, 2015A response icon26Jul 7, 2015A response icon26
No, you don’t need to hire an agencyThe PR agency support model is broken for startups. There is another way.Feb 7, 2022A response icon1Feb 7, 2022A response icon1
Why some reporters are harder to work with than othersA Calculus Problem Solver for CommunicationsJan 26, 2021A response icon5Jan 26, 2021A response icon5
Published inBackchannelThe Invisible Force That Warps What You Read in the NewsAre we in a bubble? Why has Uber’s story spun out of control? The answers hinge less on facts and more on the hidden physics of Narrative…Mar 6, 2017A response icon18Mar 6, 2017A response icon18